The conference welcomes empirical, experimental, theoretical and case study research contributions. World Heritage and Tourism Innovation can be considered from a variety of perspectives including, but not limited to:
- Innovation, creativity and change management
- Tourism planning and destination development
- Adaptation of heritage sites and heritage tourism to climate change risks
- Cultural heritage tourism response to the pandemic COVID -19
- The role of technology in tourism innovation for heritage sites
- Trends and changes in tourist behaviour, decision making, experience and satisfaction
- Marketing strategies, communication and value creation in heritage tourism
- The wellbeing of staff, local communities and tourists in WHSs
- Emerging and innovative research methods and methodologies
- Training and education for innovative tourism management in WHSs
